Sony Bravia XBR Series KDL-52XBR7 52-Inch 240Hz 1080p LCD HDTV

Customer Rating Score

(15 customer reviews)

Product Features

Motionflow� 240Hz further enhances motion performance
BRAVIA Engine� 2
DMex� capable
Advanced Contrast Enhancer circuit (ACE)
16:9 Full HD 1080p Resolution Panel (1920x1080)

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Product Description

Watch your favorite HD TV show, movie, or play your favorite videogame in extraordinary detail with the Sony� BRAVIA� KDL-52XBR7, the world's first 240Hz LCD TV. Featuring Full HD 1080p resolution, the BRAVIA� KDL-52XBR7 also boasts innovative Motionflow� 240Hz technology that quadruples the frame rate of standard HDTVs, providing unprecedented motion detail for a superior viewing experience. Additionally, its BRAVIA Engine� fully digital video processor further reduces noise, sharpens image detail, and improves color accuracy. More Details >>

Customer Reviews

Sony TV Works well
The sony TV works well. The instruction manual is not clear on how to get to the XBM system which controls the settings. However, once you figure that out, the TV settings are easy to follow. More >>
F. A. Parsons

Just take the plunge
OK, so if your reading this, you've been doing your research. If it's offered at somethng you can afford, just order it and be done. More >>
J. Byrd

quality tv
More >>
Dilip Elwadhi

Incredible Picture
I was upgrading from a 50 inch projection system that had bit the dust. I did a lot research and looked at a lot of HDTVs in the show rooms. More >>
L. Simmons

Best LCD Picture I've Seen Yet
Picture: I have been comparing TV's now for almost a year to get the best set that would keep me happy for years to come. More >>
J. Waddell

> See all 15 reviews in detail